A Brand of Luxury and Dreams: Ermenegildo Zegna

25.11.2020, Fashion
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Italian-house Zegna is renowned for the quality of its craftsmanship for more than 100 years. With traditional tailoring and excellent leather-work, the brand is not only for dressing the smart businessman looking for a perfect fit suit, but Zenga caters for the well-dressed man into his fashion.

The appointment of the artistic director, Alessandro Sartori was a brilliant move from CEO Gildo Zegna. The tailoring expert who succeeded Stefano Pilati in 2017 has brought modernism and high desirability to the iconic Milanese house. Most recently the fashion house collaborated with Jerry Lorenzo of Fear of God.

The current collection has impressed buyers, stylists, and fans alike which include shoes and accessories also that reflect the Zegna DNA. Though we can say that this collection includes a more casual approach to tailoring, with looser silhouettes and cuts that allow the wearer to keep comfortable and cool for daily use.

The woman’s body and her form are always at the forefront during the process of creating the suit designs. Indeed, nothing is more seductive than a lady in an oversized tailored suit. Alessandro Sartori always creates his menswear collection with this femme fatale in mind. The brand is always proposing pieces matching the needs and wants of the time – which may be the secret of its longevity. From a small watch-making business to one of the most important fashion groups in Italy, Ermenegildo Zegna perpetuates the dream of luxury. Whatever that means to you.

And the most recent Spring 2021 collection certainly does not disappoint. The diversity of the tailored pieces forces admiration. Pieces can be styled in many different looks, thanks to their temporal (yet-always-chic) design. The strength of their versatility is endless. The large cuts of Ermenegildo Zegna’s suits are modern and exciting while coming with endless possibilities of how to wear them. I found myself wondering if I should wear one of those ensembles for my wedding, or to wear one to the office until someone proposes.

An honorable mention goes to the Fall 2019 Menswear collection: literal tailoring porn.

Text by Marien Brandon
Images courtesy of the Zegna Group

Slideshow credits:
Looks 1-4, Ermenegildo Zegna Spring 2021
Looks 5-7, Ermenegildo Zegna X Fear of God
Looks 8-9, Ermenegildo Zegna Fall 2019

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