Parajumpers invites us to celebrate life’s stories with their latest Autumn/Winter 2020 campaign. The Italian luxury label is known for their durable and highly functional outerwear, and puts this season’s focus on new materials and shapes.
Along with their A/W 2020 collection, a campaign was launched titled ‘For your journey,’ for which Parajumpers chose a diverse cast including several creatives and artisans that the brand named their jackets after. For the colder months, the fur-trimmed hoods, the down-padding, and the yellow elastic straps with a hook count as recognisable characteristics that are as well implemented in their most recent series. All outerwear pieces come in a nature inspired colour palette ,and each of their pieces is enhanced with their signature PJS logo, which makes their anoraks a solid every day companion.
In addition to that, Parajumpers has also released a women’s collection that merges elegance and sportswear and introduces soft and oversized shapes that combine warmth and fashion.
PARAJUMPERS Darrell Jenifer from Off One’s Rocker on Vimeo.
Stories about these creatives as well as more beautiful journeys and garments to get you through them, can be found on the Parajumpers site here