PROJECT MAYBACH: ON A DISCOVERY TOUR WITH ABLOH AND MERCEDES

15.10.2021, Fashion News
 
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Mercedes Benz and designer Virgil Abloh have come together again for a creative collaboration. Last year, the two players had already reinterpreted the Mercedes-Benz G-Class in their first collaboration. In the second design collaboration, the focus is now on Mercedes-Maybach. Together with Gorden Wagener, Chief Design Officer Mercedes Benz, the artist, architect, creative director and fashion designer will design an electric show car under the working title ‚Project Maybach‘. The result will be unveiled on December 1, 2021, alongside Art Basel Miami Beach. With the electric showcar, Mercedes-Benz wants to present an innovative product that stands out from previous designs and product specifications in terms of design and demonstrates new design possibilities in design.

All Images: Courtesy of Mercedes Benz and Virgil Abloh