The new facade of the store occupies a literal intersection of fashion, commerce, and the historical avant-garde. Designed by 032c creative directors Joerg and Maria Koch in collaboration with Davide Rizzo Architects, the store is located in two complementary parts: an exhibition space with a generous window front and, behind it, a place for products.
Guests are greeted by original installations by artists emphasizing the “culture first” approach by the network. The 032c Readytowear apparel collection can be experienced in an intimate, welcoming setting, right behind the gallery halls.
The inaugural exhibition exemplifies 032c’s creative legacy in a holistic way, which operates outside traditional industry distinctions, exploring the combined potential of experimentation and commerce.
Picture courtesy of 032c/ PR