Adidas – Numéro Berlin https://www.numeroberlin.de Thu, 28 Nov 2024 14:45:47 +0000 en-US hourly 1 IN CONVERSATION WITH IAN WRIGHT https://www.numeroberlin.de/2024/07/in-conversation-with-ian-wright/ Mon, 01 Jul 2024 13:12:56 +0000 https://www.numeroberlin.de/?p=48942 “Give them something back”: Ian Wright on the Euro Cup 2024, the importance of fan culture, and the adidas stadium in Berlin

It’s a breathtaking scenario that adidas has set up in front of the Bundestag in Berlin – a specially constructed stadium for public viewing, a building with an exhibition on the history of the European Championship, a recreated corner pub, and much more. All for Euro Cup 2024. The best part? It’s open to everyone, without entry fee. In the midst of it: Ian Wright. The British football star has come to the German capital specifically to visit the adidas stadium.

Ian Wright, he’s a legend. Growing up in South London as the son of Jamaican parents, football was for him – like for so many others – a game, a passion, and a chance for a new life all at once. But it took time. Until he was 22 years old, Ian Wright, who had a criminal record and two young children to support, had to make his way through gritty Sunday League appearances, as he puts it, before being signed by Crystal Palace and later transferring to Arsenal. A breakthrough he himself says he never expected. And the turning point in his destiny. 

Nowadays, after years of a career in football, Ian Wright’s impact goes beyond goal-scoring. He remains a beloved figure, admired for his talent, resilience, and contributions to the sport and community alike. Wright transitioned into television, becoming a respected football pundit and commentator. His charismatic presence and insightful analysis have made him a household name in football broadcasting. Who else but him should we ask for his opinion on the European Championship?

Ann-Kathrin Riedl: Apart from winning – what brought and still brings you the greatest joy as football player?

Ian Wright: That’s a good question. It probably comes back down to being with your teammates. That’s what you miss most when you stop playing: the camaraderie, the togetherness. In the moments when you win, but especially when you loose. Sometimes people think that football players don’t have normal lives. That they don’t have sorrows or problems like anybody else. But of course that’s not true. The only difference is that you always have people around you to share them with. 

Is the connection between teammates one that lasts forever, even after you’ve stopped playing?

Yes! The connection you build up while going through so many ups and downs, lasts for a lifetime. With some players I’ve been together every day over seven or eight years. It’s difficult when you stop being an active player and have to spend your days on your own again. Quite a challenge!

Speaking about going through a lot – what is the best way to deal with defeats?

When I was younger, I was a terrible loser. I would cry on the football field and I wouldn’t speak to anybody for days. But luckily I got a coach who teached me that losing is just part of the game. When you are asked about football, you wouldn’t tell at first: „Oh, I remember when I lost the Final. Oh, I remember I didn’t score a goal!“. Instead, you think of the great things you did. But what gives you joy with the great things is what you learn from losing. 

You lose way more often than you win. Not many people can win the World Cup, The Premier League, The Champions League. It’s only gonna be one team that can do it. And the other teams have to loose. The earlier you can accept that as a player, the happier you will be. 

“The connection you build up while going through so many ups and downs, lasts for a lifetime”
Ideally, losing makes you stronger with each defeat.

Absolutely! What I often explain to young people, is that you have to embrace losing. Ask yourself: „What could I have done more, so that I don’t have to have this feeling again?“. This is not only about football. It is also about playing the big game – life. Learn from every defeat! You must not simply be angry, then nothing will change.

How would you describe your biggest passion right now? It’s known that you advocate for women’s football.

Football is a gift and it’s for everybody. I’m in a position now where I’m able to advocate for it. This is now my passion. I want to speak up about things that are not yet working well and I want to improve them. It’s also important to me because my granddaughter plays football and wants to become a professional.

And what do you wish for her?

I wish for her to stay free from injuries. She shows great potential, and I hope she can make the most of it. When she was a little child, she used to sleep with the ball in her hands. Now she’s 10 and when you start playing so young, many things can happen on the way to becoming a professional footballer, whether you are a boy or a girl. So all I want for her is to be able to continue to enjoy playing without injuries. 

“Football is a gift and it’s for everybody. I’m in a position now where I’m able to advocate for it. This is now my passion. I want to speak up about things that are not yet working well and I want to improve them”
In Europe, social climate is tense right now. Many people no longer feel connected to each other. What positive impact can football and the European Championship in particular have at this moment?

Football brings people together. It is about the unity, the togetherness. When you walk around Berlin right now, you can see all nations – Scottish fans, Hungarian fans, Albanian fans and so many more. And look at this place, the Home of adidas Football – what a brilliant idea to make it accessible for everyone. To provide a space to people to celebrate for free. 

The fans are so important, they are the only thing pure that’s left in a game that is so much about money. More money for the payers, more money for coaches, more money for everyone. But when it comes to the fans, it’s often about „take, take, take“. Give them something back! Without them, it is not the same. Look at the atmosphere here at the stadium. Look at the Dutch fans dancing in the streets – that’s what it is about.

How do you feel about the atmosphere of this European Championship in general?

It’s been amazing so far! If the teams were able to play to the level of what the fans give, this would be even better. Because the fans are fantastic!

“Football brings people together. It is about the unity, the togetherness”
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ON OUR RADAR https://www.numeroberlin.de/2023/06/on-our-radar-20/ Fri, 30 Jun 2023 11:24:54 +0000 https://www.numeroberlin.de/?p=37915 Numéro Berlin’s weekly collection of the most exciting news about fashion, music, and simply everything that is on our radar. And here is why it should be on yours as well!

MYKITA x 032c
MYKITA and 032c present MARFA, a collaboratively developed frame that interprets the 032c aesthetic with MYKITA’s patented high-tech material MYLON. The frame got unveiled at the 032c Readytowear SS24 presentation in Paris on June 23 and will be available in early 2024. The two brands internationally embody the independent spirit of Berlin – two progressive institutions that emerged from the urban creative scene of the early 2000s and have made a global impact with their unconventional approach and clear aesthetic vision. The jointly developed MARFA model translates the 032c aesthetic, an allegory for freedom, research and creativity, into a voluminous wraparound design with organic lines and a sculptural feel.

Y-3 SPRING/SUMMER 2024
The Y-3 Spring/Summer 2024 collection represents a continued collaboration between adidas and Yohji Yamamoto, aiming to push the boundaries of sportswear and explore the concept of Contra-Natural. This concept revolves around the juxtaposition between the organic and the synthetic, resulting in unexpected beauty. The collection embodies the inherent tension that lies at the core of the Y-3 brand, blending adidas’ sporting innovation with Yohji Yamamoto’s elegant and avant-garde aesthetic philosophy. By embracing the Contra-Natural theme, the collection showcases a fusion of contrasting elements. The organic aspect represents nature, fluidity, and the human form, while the synthetic aspect embodies technological advancements, structure, and futurism. Through the harmonious combination of these opposing forces, the collection creates a visually striking and conceptually rich experience.

THE NEW KATIMO SUMMER 2023 COLLECTION
Katimo presents soft, structured silhouettes made from natural fabrics, garments that stand on their own and combine effortlessly with one another. The emphasis is on the dress, from its variability and minimalism to its opulence. The collection includes six other dress styles, providing a range of outfits suitable for casual days to extravagant evenings. The focus of the collection is on water, its strength, wildness and tenderness, through the many ways it recalls feminine nature but the inspirations referencing summer; sun and sea as well as the materials used. The symbolic image of the fish appears repeatedly in the jewelry and printed silk scarves; Katimo donates part of the proceeds from the sale of these items to volunteers who provide drinking water, water purification tablets and water pumps to disaster-stricken populations in the Kherson region.

LOEWE MEN’S RUNWAY COLLECTION SS24
A study on perspective. On how points of view define perceptions and scales, and how perceptions and scales draw silhouettes. Dwarfed by Lynda Benglis’ gigantic, water-spouting fountains, attendees look at the catwalk from a wide angle, and from the bottom up, taken by a certain grandeur. At least, this is what the silhouette entices: legs are long, the waist is high, the bust becomes compact. Elongation, gesture and an exploration of fabrication turn the straightforward into something not so straightforward, the subtle into the bold. Blazers, coats, banker shirts, knitted polos, twin-sets, argyle knits, jeans and chinos are what the collection consists of. Such apparent plainness deceives the eye, but it is twisted and turned. Crystals swarm over entire surfaces, like filters, or meticulously drawn stripes and pinstripes. Gestural cuts turn the body into a construction. Shoes grow into trousers, giving the impression of cloth coming out of the ground. As ever for LOEWE, the power of the unexpected act turns things around.

DECHAMPS – HIGH TWIST COLLECTION
It is in Paris that Mirja and Camil launch their Franco-German brand “Dechamps”. Housed in the library of a renowned architect in the Marais, they were able to set up their atelier to entirely create the first collection “High Twist” by hand. Dechamps stands for an androgynous elegance that plays with the codes of the classic men‘s wardrobe. All garments are made to order in the parisian atelier. The accessories of the collection are made by craftsmen with an exceptional know-how: the silk scarves and leather goods are made in France, and the jewelry is made in Germany.

MORDECAI DEBUTS SS24 MENSWEAR COLLECTION
Born from an organic economic and commercial synergy between some of the leading players in the industry, Mordecai makes its debut with a transversal Spring/Summer 24 collection. The collections’ 20 distinct, layered looks, push boundaries of both function and form with approachable intent. Shapes of men’s wardrobe essentials like the hooded sweatshirt and buttoned jacket, along military cargos and martial arts inspired kimonos, morph through adjustable drawstrings, reversible elements, pleats and down filling. The result is unprecedented garments that border recognisable style but inhabit completely novel territory – a new canon of modern menswear informed by bodies, comfort and technique rather than trend, content and brand.

MONTBLANC | THE LIBRARY SPIRIT
Montblanc brought its latest collections to Paris Fashion Week, hosting a preview for media, influencers and VIP guests at Le Shack in the heart of the city. With its high shelves filled with books and cast-iron ladders, the choice of venue evoked the theme of the Maison’s latest global brand campaign, The Library Spirit. The campaign is an open invitation to experience the inspirational power of libraries around the world, highlighting the literary destinations that generate new ideas and spark imagination.

SUCUX STUDIO OPENING
Sucuk & Bratwurst unveils new studio and ‚COOL‘ exhibition at Strausberger Platz.
The innovative Berlin-based collective known for their artistic prowess and unique creative approach, is thrilled to announce the grand opening of their new studio and creative hub at Strausberger Platz on July 21st. After 11 successful years of working from their home office, Sucuk & Bratwurst is excited to embrace this exciting new chapter in their artistic journey. The newly unveiled studio space will not only serve as Sucuk & Bratwurst‘s dedicated workspace but also as a vibrant creative hub for global artists curated by Sucux. Functioning both as a studio and an immersive cultural space, it will host rotating exhibitions, workshops, and various creative gatherings. The exhibition will be open between 21 July and 20 August from 10:00-18:00 on Monday-Friday.

RIMOWA CAPSULE COLLECTION
RIMOWA announces the release of its latest cross-category capsule collection. Inspired by the deep blue waters of the Arctic Ocean, the collection sees the German House’s iconic travel items come in a subtle, refreshing shade of blue, available in the Original luggage range, the Never Still and Personal collections. With the aim of bringing a new touch of freshness to summer, the surface of the suitcases represents the waves reflecting the sun on the horizon. Designed for a lifetime of travel, the seasonal luggage collection is backed by the Maison’s lifetime guarantee. Arctic blue is also available on a selection of bags, with a new iteration of the RIMOWA Personal aluminum cross-body bag. The new pieces will be available in RIMOWA stores worldwide and online at RIMOWA.com.

PFW MEN 23 ASICS X HAL / DIME / CECILIE BAHNSEN
Last Week at Paris Fashion Week, in partnership with Cecilie Bahnsen, Dime, and HAL STUDIOS, ASICS presented three new iterations of its iconic SportStyle GT-2160 shoe. ASICS invited guests to a special pop-up event, an immersive digital installation with 4D-sound and an audio-visual experience that promoted movement and an uplifted mindset. Cecilie Bahnsen, a Danish womenswear designer, offers the shoes a timeless expression of modern femininity. Dime, a Montreal-based streetwear brand, brings an modernized and refreshing feel to the shoe’s 2000’s silhouette. Last but not least, HAL STUDIOS, a multi-faceted creative house, joined forces with ASICS to embrace the theme of drawing inspiration from the natural world, taking cues from the rugged and captivating landscapes found in glaciers worldwide. The three styles will be released in the coming months.

OLIVIA BALLARD SS24 COLLECTION
Olivia Ballard has just announced its upcoming show at Design Hotel’s new space ‘Slow, Flussbad’ at Rummelsburg in Berlin. The Berlin-based brand’s Spring/Summer 2024 collection is an exploration of the in-between towards materiality, of the division between the human model and the sculptural, between the runway and performance, and between set and model. For Olivia Ballard, this season is all about contemplation, slowness, and reinvention. She asks herself how the body can shape form, life, and individuality. Taking place on the 13th of July, the night will begin with a dinner reception and will be followed by the runway show.

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ON OUR RADAR https://www.numeroberlin.de/2023/06/on-our-radar-16/ Thu, 01 Jun 2023 14:37:57 +0000 https://www.numeroberlin.de/?p=37222 Numéro Berlin’s weekly collection of the most exciting news about fashion, music, and simply everything that is on our radar. And here is why it should be on yours as well!

LOUIS VUITTON 2024 CRUISE COLLECTION
The 2024 Cruise Collection from Louis Vuitton arrives at Isola Bella, where enchanting gardens flourish with endless greenery. Embarking on a botanical journey, this Cruise collection presents a delightful paradox, inspiring imaginative and ethereal interpretations. It is a voyage that unfolds modern tales, featuring ethereal beings who leave their aquatic abodes behind to explore the marvels of land. The Cruise 2024 collection tells a captivating story of metamorphosis, with each sartorial character evolving through their interconnections and encounters with one another.

AEYDE PRE FALL 2023 COLLECTION
In its new collection, Aeyde presents a range of edgy stilettos with a pointed silhouette, lace-up ballerinas, classic loafers and cowboy boots with snake details. The coveted Mary Jane family has been expanded by a new design with block heel and kitten heel. High-gloss opal lacquer sets the tone for the collection and is introduced into the season together with silver lacquer, mint nappa, cream snake and calfskin.

THE ASKET RESTORE
On May 5, 2023, ASKET, the Swedish direct-to-consumer clothing brand, will inaugurate The ASKET Restore—a brick-and-mortar store solely devoted to used and repaired ASKET garments. This establishment, aligned with the brand’s revival initiative, reinforces their enduring commitment to prolonging the lifespan of clothing items and assuming responsibility beyond the initial point of purchase. ASKET adheres to a comprehensive philosophy known as lifecycle responsibility. This approach encompasses various aspects such as purposeful design, meticulous material selection and manufacturing, efficient packaging and distribution, the utilization phase, and ultimately, the end of a garment’s lifecycle.

DR. MARTENS X A-COLD-WALL*
Throughout their three-year creative partnership, Dr. Martens and A-COLD-WALL* have developed a unique design legacy with their capsule collections. These collections are characterized by brutalist interpretations of utilitarian silhouettes, showcasing an architectural severity that pays homage to the working-class Britain of ACW* founder Samuel Ross’s upbringing. The latest release continues this tradition, as the two brands revisit a silhouette initially introduced in AW21. However, this time, they present a fresh take on it, utilizing new leather that possesses an unexpectedly silky softness, which serves as a striking contrast to the sharp molded edges of the shoe’s design.

ADIDAS AND PRADA INTRODUCE FIRST EVER JOINT FOOTBALL BOOT COLLECTION
Adidas and Prada come together to introduce “adidas Football for Prada” – a remarkable collaboration that brings together the refined aesthetics of Prada with the cutting-edge football technologies exclusive to adidas. This collection showcases specially engineered versions of iconic adidas boot franchises. Designed for both men and women, this collection represents a fusion of the distinctive characteristics that define each brand’s DNA. adidas performance footwear undergoes a transformation, incorporating luxury materials, meticulous craftsmanship, and design elements that are synonymous with Prada’s renowned Linea Rossa.

SAY YES TO HEAVEN
Loyal followers of the exceptional American artist Lana Del Rey have eagerly anticipated the release of this particular single for quite some time. The track, titled “Say Yes To Heaven,” was initially recorded for the album “Ultraviolence” in 2014. However, it did not make the final cut for the album, yet somehow found its way onto the internet, capturing the attention of fans. Over the past few years, it has served as a wellspring of inspiration for countless fans who have creatively incorporated it into their own works across various social media platforms. Today marks the official release of “Say Yes To Heaven,” presenting itself in two distinct versions. The first is the original rendition, while the second is a pitched and accelerated variation.

DIESELTOPIA
Estonian rapper and singer TOMM¥ €A$H joins forces with Glenn Martens’ Diesel in a celebration, ironic yet sincere, of all things “D.” Along with Art Director Chris Simmonds and photographer Marili Andre, the quasi cult-like leader that is TOMM¥ €A$H declares his loyalty to the “D” through a stylish Oval D uniform. The collaborative campaign features the 1DR bag in vibrant pop colors, as well as metallic Oval D bikinis, hoodies, caps, belts, and underwear, among many other pieces. With TOMM¥’s help, Dieseltopia, as it is called, is in full bloom, and welcomes all who desire freedom, individualism, humor and rebellion.

DIOR BY BIRKENSTOCK 2.0
For this year’s Beach Capsule Collection, Dior Men has teamed up for the second time with Birkenstock to reimagine the German brand’s iconic shoes. Lead designer Kim Jones, in this capsule, presents Birkenstock’s Tokio Mules and Milano Sandals in three new and refreshing suede colorways: fresh yellow, khaki and green pastels. The shoes, whose soles feature a union of the Dior Oblique motif with the German brand’s distinctive bone pattern, are both elegant and functional. Industrial buckles, along with sophisticated rubber detailing are a nod to Dior’s renowned Saddle Bag.

DRYKORN FALL/WINTER 2023 COLLECTION
For its Fall/Winter 2023 collection, DRYKORN has fully embraced a celebration of creativity and individuality. The collection has both Men’s and Women’s wear and is a fashionable tribute to the past, spanning over three decades: the 80s, 90s, and 2000s. The Berlin-based brand has masterfully combined natural color palettes and retro elements to create a one-of-a-kind fusion in its Men’s collection, which encompasses diverse styles like Glam Chic, Indie Sleaze, and Winter Core Essentials. The women’s collection has similar objectives, with styles such as Updated Tailoring, Buoyant Y2K Spirit, and Laid-Back Power. DRYKORN’s Fall/Winter 2023 collection is casual yet dynamic, restrained yet striking, and it, above all, emboldens its wearer.

GRUPPE X BUFALLO SOURCE SHOE COLLABORATION
The Berlin-based creative collective Gruppe has launched their debut project with Buffalo’s collaborative brand project Source. Fusing elements of clubwear, business fashion, and the underground industrial techno scene, the Buffalo Source x Gruppe is a reimagination of the footwear of the near future. Founded in 2019, Gruppe shares Buffalo Source’s unwavering commitment to the young and dynamic local Berlin scene. The shoes are a bold breath of fresh air, a contemporary nod to Buffalo’s 90s rave heritage, and are available at the Buffalo online shop as well as select retail partners, including Voo Store.

BROWNS X CRENSCHAW SKATE CLUB EXCLUSIVE
Crenshaw Skate Club, a South Central LA based skate collective, has announced an exclusive collaborative capsule with London luxury retailer Browns for FARFETCH BEAT. Founded by Tobey McIntosh in 2017 as a grassroots community-oriented project, Crenshaw Skate Club has been stocked by Supreme, and has collaborated with the likes of Nike, the LA Clippers, and Pharrell’s ICECREAM. An exclusive cut and sew collection of 20 unisex ready-to-wear pieces and four skate decks, this capsule is, in McIntosh’s words, a vessel for international representation and empowerment of inner-city skaters. The collection will launch on June 7th exclusively at Browns Brook Street, and online at Brownsfashion.com and on FARFETCH.

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