VISIONARY ISSUE VOL. B – TING TING LAI

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INFLUENCE WITH INTEGRITY: TING TING’S VISION OF BEAUTY FOR A NEW GENERATIONBY CHIARA ANZIVINO

TING TING REPRESENTS A NEW GENERATION OF INFLUENCERS WHO REFUSE TO BE CONFINED TO A SINGLE LABEL. WITH A SHARP EYE FOR AESTHETICS THAT MOVES FLUIDLY BETWEEN FASHION, BEAUTY, AND LIFESTYLE, SHE HAS BUILT A COMMUNITY THAT ADMIRES HER FOR HER AUTHENTICITY, PLAYFUL APPROACH TO TRENDS, AND A CONTEMPORARY VISION OF STYLE. FOR THIS NUMÉRO BERLINFEATURE, WE HAD THE PLEASURE OF PHOTOGRAPHING TING TING IN COLLAB-ORATION WITH ARMANI BEAUTY. STYLED WITH THE BRAND’S LATEST PRODUCT INNO-VATIONS, SHE BRINGS TO LIFE A MODERN VISION OF BEAUTY THAT IS BOTH POWER-FUL AND LIGHTHEARTED. IN THE FOLLOWING CONVERSATION, TING TING OPENS UP ABOUT HER CREATIVE PATH, THE INSPIRATIONS THAT DRIVE HER, AND THE POWER OF VULNERABILITY.

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CHIARA ANZIVINO: YOU LIVE IN BERLIN NOW, A CITY THAT THRIVES ON REINVENTION. WHERE DID YOU GROW UP, AND WHAT BROUGHT YOU HERE?

TING TING: I MOVED AROUND A LOT, SO I DON’T REALLY HAVE ONE TRUE HOMETOWN. I WAS BORN IN KOBLENZ, GREW UP NEAR FRANKFURT, AND AL-SO STUDIED THERE. EVENTUALLY, I CAME TO BERLIN FOR SOCIAL MEDIA WORK. ONCE I DECIDED TO GO FULL TIME, I KNEW I HAD TO LEAVE FRANKFURT.

CA: WHAT DID YOU STUDY IN FRANKFURT?

TT: SOMETHING COMPLETELY DIFFERENT – FINANCE AND BUSINESS. IT WAS QUITE A SWITCH.

CA: WHAT MADE YOU CHANGE CAREERS FROM FINANCE TO SOCIAL MEDIA?

TT: I HAD ALWAYS DONE IT ON THE SIDE DURING SCHOOL AND UNI-VERSITY. I LOVED PHOTOGRAPHY AND BEING CREATIVE, BUT I DIDN’T REALIZE BACK THEN THAT IT COULD ACTUALLY BE A CAREER. AFTER GRADUATING, I THOUGHT MAY-BE I’LL GIVE IT A TRY FULL TIME.

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CA: DID YOU WORK IN FINANCE BEFORE THAT?

TT: YES, I DID INTERNSHIPS IN BANKS. IT WAS COMPLETELY DIFFER-ENT, AND I DIDN’T ENJOY IT. I FELT LIKE I WAS PRETENDING TO BE SOMEONE I WASN’T. HONESTLY, I PURSUED IT MORE FOR MY PARENTS THAN FOR MYSELF. IT WAS A TOUGH DECISION TO GIVE IT UP, SINCE THEY HAD INVESTED SO MUCH IN MY EDUCATION. BUT I’M GLAD I DID. I CAN’T IMAGINE EVER WORKING IN A BANK AGAIN.

CA: YOUR VERY FIRST INSTAGRAM POST IN 2016 SHOWED DRAWINGS. DO YOU STILL DRAW, AND DO THOSE EARLY CREATIVE EXPRESSIONS INFLUENCE YOU TODAY?

TT: DEFINITELY. I RECENTLY STARTED PAINTING AGAIN, AND I REAL-IZED HOW MUCH I HAD MISSED IT. SOCIAL MEDIA CONSTANTLY BOMBARDS YOU WITH OUTSIDE INPUT, BUT PAINTING CALMS ME DOWN AND HELPS ME CLEAR MY HEAD WHILE RECONNECTING WITH CREATIVITY.

CA: SO, AT THE BEGINNING, YOU JUST POSTED FOR FUN?

TT: EXACTLY. BACK THEN, I ONLY POSTED THINGS I PERSONALLY LIKED, WITHOUT THINKING MUCH ABOUT IT. LATER IT BECAME MORE PROFESSIONAL.

CA: LOOKING THROUGH YOUR FEED FEELS ALMOST LIKE PAGING THROUGH A DIARY, WITH CHANGING STYLES, HAIR COLORS, AND PLACES. DO YOU SEE IT THAT WAY?

TT: HONESTLY, YES. MY STYLE CHANGES QUICKLY. LOOKING BACK EVEN SIX MONTHS, I FEEL LIKE A COMPLETELY DIFFERENT PERSON. I TRY TO RE-FLECT MY CURRENT STATE AND WHO I AM IN THE MOMENT. I’M GRATEFUL TO HAVE THIS OUTLET TO EXPRESS MYSELF AND EXPERIMENT. THAT’S THE BEAUTY OF SOCIAL MEDIA – YOU CAN BE WHOEVER YOU WANT, WITHOUT LIMITATIONS.

CA: DO YOU EVER HOLD BACK FROM SHOWING YOUR TRUE SELF, OR IS IT NATURAL FOR YOU?

TT: I DO HOLD BACK SOMETIMES. THE LONGER YOU’RE IN THIS SPACE, THE MORE PRESSURE THERE IS – FROM THE OUTSIDE, AND FROM YOURSELF. IN THE BEGINNING, THERE WAS NONE. I JUST POSTED WHATEVER I WANTED. NOW I PAY AT-TENTION TO ENGAGEMENT AND REACTIONS. STILL, I TRY TO RETURN TO WHY I STARTED: POSTING WHAT I TRULY LIKE.

CA: Looking back, what part of this work did you underestimate, and what did you learn?

TT: Consistency. At one point, I forced myself to post every day for engagement, and I underestimated how hard it is to maintain quality long term. I’d go all in for a while, create lots of content, then burn out and need a break. Eventually, I realized balance is more important than intensity. I also underestimated the mental side – the pressure, comparisons, and psychological strain. It’s a rewarding job, but it can be tough mentally.

CA: How did you cope with that pressure?

TT: Support from my friends and family. Without them, I wouldn’t be here today.

CA: With your reach, you’ve become a role model, especially for young women. How do you hope to inspire them?

TT: Mainly through two things: self-love – accepting yourself and showing up as you are – and kindness toward others. Social media makes it easy to judge anonymously, often with-out realizing the impact. I want to nurture a positive, supportive community, and I’m grateful that my audience reflects that. You never know what someone is going through, so a little understanding and kindness go a long way.

CA: Your energy radiates positivity. But social media can be de-manding. Do you ever find it difficult to maintain that outlook?

TT: Yes – and I’ve learned to accept it when I’m not doing well. I try to share those moments, too, and the response has been incredibly supportive. At first, I was afraid people might judge me, but they appreciated the honesty and often related to it. That helped me realize it’s important to show vulnerability – that’s real life.

CA: When did you decide to share that side of yourself?

TT: I kept getting comments saying I was always so positive, but I knew that wasn’t true. I felt guilty, like I was pretending. That led to impostor syndrome. I felt like a fraud. Over time, I allowed myself to feel and express negative emotions, both privately and online. Sharing them went hand in hand with accepting them myself.

CA: How much of your work is planned, and how much is intuition?

TT: These days, about half and half. In the beginning, it was all intuition. But the longer you work in this field, the harder it is to rely only on spontaneity. With shoots, campaigns, and events, structure is important to keep things manageable.

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CA: With constant travel and blurred boundaries between work and life, how do you stay grounded?

TT: I’m a homebody at heart. When I’m home, I focus on small rituals like making matcha in the morning. It slows me down and gives me a sense of routine. And when I’ve been away a long time, calling my parents always makes me feel grounded.

CA: Where do you find inspiration for your content?

TT: It depends on my current interests. I’ve drawn from K-pop, film aesthetics, music, and now I’m really into Asian fashion. I spend time on Red Note, a Chinese platform, and I love how much effort people put into unique styles there. Inspiration can come from anywhere.

CA: Can you share a recent example?

TT: I’ve been fascinated by how people in Asia combine traditional clothing, like Hanfu with its high collars, into modern streetwear. My mom even bought me two Chinese tops, which I’ve styled into my everyday outfits.

CA: There’s little about your private life online. Is that intentional?

TT: Not really – it happened naturally. I wanted to keep a separation between work and private life, otherwise I’d never be able to switch off. Whenever I was with friends, I stayed present instead of posting. Over time, I became more relaxed about it, but balance is still important.

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CA: Was there a turning point?

TT: It wasn’t sudden—it built up until I realized I was constantly stressed, even in my sleep. Eventually, I hit burnout and had to take a long break. It built up gradually, but eventually I was exhausted all the time, even without doing much physically. I had migraines, stomach aches, sleep problems. Therapy helped me reconnect with myself and accept that it’s okay to slow down. Since then, I’ve worked on boundaries, with help from my team and support system.

CA: Is there a side of you that your audience doesn’t know?

TT: Recently I shared that I used to be a “finance girl” and people were surprised. But many related, saying they were in the same situation – doing something for others rather than themselves. The more I open up, the more positive the feedback.

CA: Your outfits inspire many. Who or what has influenced your style?

TT: Right now I’m experimenting a lot. I take ideas from what I see and like. But my biggest influence is my mom – she’s a true fashion lover. She often dressed me growing up and still inspires me to try bold looks, even if some are a bit too much for me.

CA: That’s perfect for our upcoming issue on “Visionaries.” Would you consider your mom one of your visionaries?

TT: Absolutely. When I graduated and wasn’t sure if I could make it, she believed in me before I believed in myself. She encouraged me to take risks, make mistakes, and trust that I could handle setbacks. That support gave me the courage to leave my comfort zone.

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CA: Do you have other visionaries who inspire you?

 

 

TT: My best friend. There were times when I was ready to quit social media and go back to finance. She gave me strength, believed in me, and reminded me of my goals. I’ll always be grateful to her.

 

 

CA: Armani Beauty celebrates individuality and self-expression. How do those values resonate with you?

 

 

TT: Recently, I’ve found the courage to be authentic – to not fear judgment. It makes life so much more peaceful.

 

 

CA: What’s a vision you hope to realize in the future?

 

 

TT: My dream has always been to create my own brand. Right now it feels impossible, but one day I’d love to build something that’s truly mine and can inspire others. When people tell me I’ve encouraged them – like when I cut my hair short – it makes me feel like what I do has meaning.

 

 

CA: Do you ever feel your work isn’t meaningful enough?

 

 

TT: Sometimes, yes. It can feel superficial. That’s why I try to bring in personality, honesty, and positivity – so it’s not just about appearances, but about something deeper.

 

 

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